Rural market is a new interest among marketers today. Given its importance in the Indian Consumer Growth story nowadays, this video helps us understand Rural Marketing.

Business writing has become an integral part of business communication across the globe. In this session we focus on important portions of business communication and the elements of etiquette associated with them.

Thousands of campaigns hit the net everyday yet only one in a million goes viral. Going Viral ensures mass visibility and almost sure-shot success. Let’s see what are the key ingredients attributed to making campaigns go viral and the power of social media frenzy.

The current rat race drives people to run down competition and indulge in bad mouthing others to make themselves look better; rather than focusing on ones" own qualities. Are we out to be "kings among beggars" or do we want to be "solitaires among diamonds?" To an intelligent party this is seriously damaging presentation and reflects badly on the person indulging in it. The video can be structured around avoiding this deviously tempting tactic.

In a fiercely competitive environment, annual conferences plays important role in bridging the communication gap, ensure clarity of forward path for next year, seek involvement as well as recognise the achievers through awards and rewards. Annual conference as a module has now expanded its scope and covers dealers and vendors also. Thus knowledge about how to plan your annual conference effectively is of significant importance for marketing, brand, sales and administration team members. This presentation covers snap shot overview of how to effectively plan your annual conference as well as how to effectively manage and control the entire cycle.