Today Social Media is as considered as the most important medium to market a brand but are brands and businesses doing it the right way ? Here are 8 steps to 'Idiot proof Social Media Marketing Strategy' to help any brand attain their marketing goals

Sales is not just about maintenance of clients but more importantly about origination of new accounts. How does a young sales person get the hang of this.

To grab the opportunities and face the challenges there is a need of changing the marketing mix and effective rural market research. Keeping this in mind, this video covers the issues and challenges in Indian rural markets, strategies for Indian Rural Markets.

Business writing has become an integral part of business communication across the globe. In this session we focus on important portions of business communication and the elements of etiquette associated with them.

Thousands of campaigns hit the net everyday yet only one in a million goes viral. Going Viral ensures mass visibility and almost sure-shot success. Let’s see what are the key ingredients attributed to making campaigns go viral and the power of social media frenzy.