Creating compelling destination identities by promoting experiences through strategic branding and authentic storytelling.

The airline industry is vast and dynamic. The present session gives you an overview about the IATA and UFTAA organizations, as well as about the continents across the globe, IATA areas, sub-areas, 2 letter and 3 letter codes.

Travel glossary explains all the terminologies used in the travel and tourism industry.

A brief introduction to students on Indian Travel & Tourism industry with insights on the sector, indentifying target group, their sources of finance for going on both a leisure holiday as well as business trip, a key difference between Brick and Mortar player vs an online travel agent (OTA). Spread of internet usage in India, foray of digital marketing in the industry, data and research done on TG's online media consumption habits to make online strategies, Snapshot of some display ads, social media and an ongoing case study with a quick summary

The changing trends and demographics in the industry in the cruise Industry, the critical variables in determing the cruise profit, different tyes of onboard activities that are made available to the passengers and the important financial ratios that are relevant to cruise ships.

Exploring dynamic shifts in tourism: Embracing evolving trends and innovations to redefine the future of travel experiences