Rural market is a new interest among marketers today. Given its importance in the Indian Consumer Growth story nowadays, this video helps us understand Rural Marketing.

Today Social Media is as considered as the most important medium to market a brand but are brands and businesses doing it the right way ? Here are 8 steps to 'Idiot proof Social Media Marketing Strategy' to help any brand attain their marketing goals

What are best practices and some global best practices What it means, why are these required and some of the issues faced in implementing them.

The current rat race drives people to run down competition and indulge in bad mouthing others to make themselves look better; rather than focusing on ones" own qualities. Are we out to be "kings among beggars" or do we want to be "solitaires among diamonds?" To an intelligent party this is seriously damaging presentation and reflects badly on the person indulging in it. The video can be structured around avoiding this deviously tempting tactic.

Sales is not just about maintenance of clients but more importantly about origination of new accounts. How does a young sales person get the hang of this.

Product showcasing and packaging can make or break a product. Tazo Tea owes its success to its spiritual packaging while the minute we think olive oil, we visualize Figaro Olive Oil even though there are so many brands available. The design has stuck in our minds. The designs are developed by key personnel as conscious strategies that generate success.