Marketing plant-based products through purpose-driven campaigns targeting Gen Z and Millennials, using digital storytelling, influencer content, and experiential tactics like sampling and demos to drive conversions.

Explores the major hurdles faced in selling agricultural inputs directly to consumers, such as logistics, awareness, and trust.

The Electronic Negotiable Warehouse Receipt (eNWR) offers a transformative solution for Indian farmers and Farmer Producer Organizations (FPOs).

In this topic we would understand what are different personality types based on psychology and behaviourial modality and how do we deal with such different personalities

Outlines effective strategies and techniques for trading commodities in financial markets.

Expanding distribution and scale through D2C, modern trade, and QSR collaborations, emphasizing first in-store trials, addressing cold chain and shelf-life challenges, and building a strong omni-channel presence.

Rural market is a new interest among marketers today. Given its importance in the Indian Consumer Growth story nowadays, this video helps us understand Rural Marketing.

Engaging farmers through mobile apps requires overcoming digital, linguistic, and accessibility barriers for effective adoption.

An overview of how B2B platforms streamline the supply and distribution of agricultural inputs between businesses.